Figure 1From “What is revenue growth management? Price, volume, mix, and margin in one system”
The synthetic revenue growth management composition
A revenue composition is a starting ledger. Keep retained base, price, volume, mix, new business, cost, and residual boundaries explicit before calling growth healthy.
Figure 1The synthetic revenue growth management composition
Source: Author's synthetic composition grounded in Variance Works (2026) and Maglaras and Meissner (2006). Values are illustrative, not company data, a margin benchmark, or a causal estimate.
Source and evidence
Each line names a claim related to this exhibit, its source, and how it was checked.
- C VWM26-C1 "price volume and mix analysis how to explain a revenue gap": a vendor method page, walking from baseline revenue to current revenue through named effectsVariance Works. (2026). Price volume and mix analysis explained captured 2026-09-06
- C VWM26-C2 "for each product sold in both periods the price change multiplied by the units sold today valuing it at current volumes is a convention": the page says so itself: a convention, not a lawVariance Works. (2026). Price volume and mix analysis explained captured 2026-09-06
- C VWM26-C3 The same page states the arithmetic constraint: "the effects must add up to the observed change exactly if they do not the bridge is wrong and should say so"Variance Works. (2026). Price volume and mix analysis explained captured 2026-09-06
- C VWM26-C4 The five effects are enumerated on the page, beginning "the five effects price effect what changed because you sold at different prices"Variance Works. (2026). Price volume and mix analysis explained captured 2026-09-06
- A MM06-C1 The model, verbatim: "a firm that owns a fixed capacity of a resource that is consumed in the production or delivery of multiple products"maglaras-meissner-2006-dynamic-pricing-revenue-management
- A MM06-C2 Two variants, not one: "We consider two well-studied variants of this problem." Price-setting under market power and capacity control at fixed prices are distinct variantsmaglaras-meissner-2006-dynamic-pricing-revenue-management
- B G05-OWN-C1 Revenue growth management is a cross-functional system for reconciling growth and margin decisions at a declared commercial boundaryAuthor framework grounded in VWM26-C1 and MM06-C1
- B G05-OWN-C2 Revenue growth management, PVM analysis, revenue management, pricing architecture, and contribution margin are related but distinct objectsAuthor taxonomy grounded in VWM26-C1 and MM06-C1
- B G05-OWN-C4 A revenue composition reconciles a beginning base to an ending base under declared components, but a compact retained-base block may hide material negative linesAuthor framework grounded in VWM26-C1 to VWM26-C4
Grades: A, verified against the printed page of the primary source · B, primary source, text layer only · C, authoritative secondary · D, reported.
From the essay
Growth that compounds
What is revenue growth management? Price, volume, mix, and margin in one system
Revenue growth management connects price, volume, mix, and margin to a declared bridge. Separate arithmetic from the causal story.
Read the essayThis exhibit belongs to an essay: the numbers live here, the argument lives there.
Cite or embed
Related exhibits
Figure 1Figure
The signed effects in a synthetic PVM bridge
What is price-volume-mix analysis? Separate price from what was sold
Figure 1Figure
Which control is doing the work?
Revenue management versus dynamic pricing
Figure 2Figure
The revenue-management control record
Revenue management versus dynamic pricing
Contact
Bring the question you're working on.
Research, a guest lecture, or a commercial question.