Table 44 Sept 2026From “What are unit economics?”

Unit Economics RACI Matrix

Table 4Unit Economics RACI Matrix

Commercial Mandate	Chief Financial Officer	Chief Revenue Officer	Head of RevOps	VP Customer Success	VP Product / Eng
Defining the Cost to Serve Boundary	Accountable	Consulted	Responsible	Consulted	Consulted
Auditing Fully Loaded CAC	Accountable	Consulted	Responsible	Informed	Informed
Cohort-Level LTV and Payback Modeling	Accountable	Informed	Responsible	Consulted	Informed
Enforcing Sales Discount Guardrails	Consulted	Responsible	Accountable	Informed	Informed
Optimizing Variable Cloud Infrastructure	Informed	Informed	Informed	Consulted	Accountable
Pruning Unprofitable Customer Segments	Accountable	Responsible	Consulted	Consulted	Informed

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Source: Table from this essay. Sources and interpretation are given in the article.

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From the essay

Growth that compounds

What are unit economics?

Unit economics evaluate direct revenue and variable costs per fundamental business unit. Define the unit, contribution margin, CAC and payback horizon.

4 Sept 2026

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APA 7

Isoglu, S. (2026). Unit Economics RACI Matrix [Table]. isoglu.com. https://isoglu.com/insights/exhibits/isoglu-2026-what-are-unit-economics-fig05/

BibTeX

@misc{isoglu-2026-what-are-unit-economics-fig05,
  author = {Isoglu, Sinan},
  title = {{Unit Economics RACI Matrix}},
  year = {2026},
  howpublished = {Table 4, isoglu.com},
  url = {https://isoglu.com/insights/exhibits/isoglu-2026-what-are-unit-economics-fig05/},
  note = {From the essay {What are unit economics?}}
}

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