Table 66 Sept 2026From “What is growth accounting? Separate new, retained, expanded, and lost revenue”

How should growth accounting be interpreted?

Table 6How should growth accounting be interpreted?

Bridge signal	Reading allowed	Next inspection	Interpretation not allowed
Beginning and ending bases reconcile	The declared components sum to the ending base.	Scope, currency, and period.	That growth is healthy.
New revenue is positive	Units outside the beginning base added revenue.	Eligibility, acquisition source, and timing.	That acquisition is efficient or causal.
Expansion is positive	Beginning-base units have a higher ending amount.	Price, seats, usage, mix, and margin.	That customers are satisfied.
Contraction or churn is positive	Beginning-base value was reduced or lost.	Effective event, reason, and customer count.	That one owner caused the loss.
Residual is present	A declared movement remains outside named components.	Residual definition and stability.	That the bridge is fully explained.

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Source: Table from this essay. Sources and interpretation are given in the article.

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From the essay

Growth that compounds

What is growth accounting? Separate new, retained, expanded, and lost revenue

Growth accounting reconciles recurring revenue through new, expanded, contracted, and lost components. Keep revenue and customer counts separate.

6 Sept 2026

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APA 7

Isoglu, S. (2026). How should growth accounting be interpreted? [Table]. isoglu.com. https://isoglu.com/insights/exhibits/isoglu-2026-what-is-growth-accounting-fig07/

BibTeX

@misc{isoglu-2026-what-is-growth-accounting-fig07,
  author = {Isoglu, Sinan},
  title = {{How should growth accounting be interpreted?}},
  year = {2026},
  howpublished = {Table 6, isoglu.com},
  url = {https://isoglu.com/insights/exhibits/isoglu-2026-what-is-growth-accounting-fig07/},
  note = {From the essay {What is growth accounting? Separate new, retained, expanded, and lost revenue}}
}

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  <figcaption>Table 6: How should growth accounting be interpreted?. Source: Table from this essay. Sources and interpretation are given in the article. <a href="https://isoglu.com/insights/exhibits/isoglu-2026-what-is-growth-accounting-fig07/">View exhibit</a>.</figcaption>
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