Table 24 Sept 2026From “What is a customer health score?”

Portfolio Segmentation via Predictive Telemetry

Table 2Portfolio Segmentation via Predictive Telemetry

Cohort	Account Count	Baseline Health Score ($H$)	Baseline Churn Probability	Core Behavioral Telemetry Profile	Intervention Sensitivity ($\Delta P$)
Cohort A: Terminal Lost Causes	40 accounts	15–35 (Critical Red)	85%	Economic buyer departed; zero core logins in 60 days; competitor contract signed	5% (Churn drops from 85% to 80%)
Cohort B: Persuadable At-Risk	60 accounts	40–65 (Amber Risk)	50%	Active user base, but blocked by ERP synchronization failure and training gap	35% (Churn drops from 50% to 15%)
Cohort C: Stable Mainstream	220 accounts	70–85 (Green Stable)	10%	Steady workflow execution; broad seat utilization; routine support cadence	4% (Churn drops from 10% to 6%)
Cohort D: Embedded Champions	80 accounts	86–100 (Elite Green)	2%	Deep multi-departmental dependency; high API volume; executive advocacy	1% (Churn drops from 2% to 1%)

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Source: Table from this essay. Sources and interpretation are given in the article.

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From the essay

Growth that compounds

What is a customer health score?

A customer health score combines behavioral signals to predict account risk. Distinguish risk ranking from profitable retention intervention targeting.

4 Sept 2026

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APA 7

Isoglu, S. (2026). Portfolio Segmentation via Predictive Telemetry [Table]. isoglu.com. https://isoglu.com/insights/exhibits/isoglu-2026-what-is-a-customer-health-score-fig04/

BibTeX

@misc{isoglu-2026-what-is-a-customer-health-score-fig04,
  author = {Isoglu, Sinan},
  title = {{Portfolio Segmentation via Predictive Telemetry}},
  year = {2026},
  howpublished = {Table 2, isoglu.com},
  url = {https://isoglu.com/insights/exhibits/isoglu-2026-what-is-a-customer-health-score-fig04/},
  note = {From the essay {What is a customer health score?}}
}

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  <figcaption>Table 2: Portfolio Segmentation via Predictive Telemetry. Source: Table from this essay. Sources and interpretation are given in the article. <a href="https://isoglu.com/insights/exhibits/isoglu-2026-what-is-a-customer-health-score-fig04/">View exhibit</a>.</figcaption>
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