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Why must product development success claims always specify market and regulatory context?
| Before transfer | Required check |
|---|---|
| Construct | Does the current team mean the same thing by the factor and by success? |
| Product setting | Is the product category and development stage comparable? |
| Market setting | Are competition, customer expectations, and adoption conditions comparable? |
| Method | Does the evidence use a design that can answer the current decision? |
| Time | Could the factor's value have changed as the practice became common? |
| Cost | What would acting on the estimate require, and what is the counterfactual? |
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Reference & Evidence
Source: Table from this essay. Sources and interpretation are given in the article.
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